Diary of a junk mail campaigner
You know all those fines the ICO has been handing out to junk marketeers? Just 20% of them are collected.
A new ePrivacy Directive may ban marketeers from harassing businesses with unsolicited sales calls and e-mails. It will be the final nail in the coffin of the UK economy, according to the Direct Marketing Association.
The Daily Mail phoned to ask for a quote about an increase in the amount of unaddressed mail distributed by the Royal Mail. I'm hoping they'll instead be reporting on the mystery surrounding the Door-Drop Preference Service.
The Direct Marketing Association has finally acknowledged that its claim that junk mail adds £25 billion to the UK economy can't be substantiated.
The Daily Mail has studied Royal Mail's latest figures and predicts
an avalanche of junk mail. Fortunately, the prediction is wrong – the newspaper got confused about the difference between business and junk mail.
The Journal of Economic Perspectives has published research into how much spam is costing the US economy. It's junk science – but interesting nevertheless.
Royal Mail has been telling porkies about how much unaddressed rubbish it distributes. They're very sorry.
In 2009, the average household got roughly 480 pieces of junk mail. Very roughly…
In response to Panorama's 'Why Hate Junk Mail?' programme the Direct Marketing Association has produced a
propaganda fact sheet. Time for some myth busting…
The Direct Marketing Association has conducted a survey that shows that junk mail is good for the environment. People who think otherwise need to be re-educated.