In July I announced that Virgin Media had set up an internal 'Do Not Mail' list. Don't worry, the opt-out still exists. It has changed though. Instead of sending them an e-mail you now need to complete an opt-out form on the Virgin website. You'll find the form at keepup.virginmedia.com/optout.
As always, the opt-out scheme isn't entirely straightforward. Here are The Rules:
- If you're a Virgin Media customer you can't use the form to opt-out. Instead, you need to phone Virgin's customer service hipsters on 0345 454 1111.
- If you're not a Virgin Media customer submitting the form will stop all addressed junk mail, including items sent to 'The Householder' at your address.
- Apparently, you don't have to enter your real name; Virgin will simply opt-out your address; not your name at your address. You can therefore use 'The' as your first name and 'Householder' as your last name.
- After registering the junk mail bombardment should stop within six weeks.
After you've submitted the form you'll be presented with this generic confirmation message:
It's the only confirmation you'll get; you won't get an e-mail or letter to confirm that your address has been marked as opted out.